Europa Exhibition

Client : MondoMostre

To celebrate the 50th anniversary of the Treaty of Rome, the Presidency of Italy organised a unique and ambitious project: an exhibition representing Europe culturally. All 27 European Union countries were asked to contribute a work symbolic of their countries and history.
To support this extraordinary exhibition, The Source PR was asked by the Fine Art exhibition organisers, MondoMostre, to manage the International media relations. With materials in 4 languages – Italian, English, French and German – and a process in which we co-opted the 27 Embassies and Cultural Institutes in Rome – this was certainly an exercise in International Public Relations. We leave the results – a sampling appears in Press for Clients – to speak for themselves.